1. Addressing a larger audience
Today, there is nothing more passé than sending a message to a few friends declaring a promotion of an admission in your favorite college. If you haven’t twitted it, your declaration has only reached 0.001% of the people. The point being, social media stands as the only tool to address a larger crowd. Have an opinion? Share it! Is what social media banks on. The need to share information and have a large audience is also quite important.
The world is growing in leaps and bounds, both by size and by its heterogeneity. In such a case, the uniting factor for most of us is the social media. You will by default find at least a million people on Facebook or Twitter at a given point of time. Such is the strength of social media.
2. Boundary-less Communication
The communication is important, there is little doubt. But what are the kinds of communication that will be most effective? Through newspapers, there has been one-way communication, since it is the government that could speak to us, and not the other way around. Today be it opinions, arguments, debates or simply reciprocating to an event, it can all be done on a platform. Today, San Juan is not as far as it used to be from Paris. The world’s a smaller place and everyone’s happy about it. Thanks to social media.
3. Revolutionizing the world of the common man
How would you feel being a celebrity for a day, or even an hour. Well, you don’t have to dream that far. Social media is here! Today the common is the uncommon. We find ‘likes’ and ‘hits’ on different videos that are uploaded by common people and the world is the audience to these incredible, funny or alarming videos. It is like being star struck for a day. Be it videos of hurricanes or presidential speeches. Nothing escapes the social media.
4. Changes in behavior of teens
It’s a common place to spend time in surfing. There is no such thing as ‘too much time on the internet’. Mark Zuckerberg and Sergey Brin have taken care of that problem. In fact, students especially teens are encouraged to use the devices like the social media since it brings about better interpersonal skills. Promoting knowledge about people from different cultures and backgrounds leads to expansion of the social circuit by meeting people with common ideologies.
5. An identity for everyone
Some people are of the belief that social media is in truth the best practice of democracy. It is the place of the people, for the people and by the people. There is so much to learn from it despite all the criticisms. It lends a distinct identity for everyone, although, the identity is virtual. No one goes unnoticed in the virtual world and it lends everyone with a voice. Something the real world is devoid of.
Social media in itself is not advantageous but the opportunities it offers. It is the people who make social media what it is and this fact cannot be ignored. It caters to the basic need for interpersonal communication and is a bleak substitution and reflection of the real world. Social media is definitely the way to go!
About the author: Kelly is a blogger by profession. She loves writing on technology and luxury. Beside this she is fond of blogging. Recently an article on Maruti Swift attracted her attention. These days she is busy in writing an article on 3D Games.